Welcome to VisAbility, an AI visibility agency helping B2B brands get cited in AI-generated answers across ChatGPT, Perplexity, Claude, and Google AI Overviews. By engaging VisAbility for any services, you agree to the following Terms and Conditions.

Definitions

"VisAbility," "we," "our," or "us" refers to VisAbility, its employees, contractors, and authorised representatives.

"Client," "you," or "your" refers to the individual or organisation entering into an agreement with VisAbility.

"Services" means any AI visibility audits, content optimisation, schema implementation, entity optimisation, citation monitoring, competitive benchmarking, or related activities delivered by VisAbility.

"Agreement" refers to the contract formed when you accept a proposal, statement of work, engagement letter, or these Terms and Conditions.

Engagement and scope of work

Service scope: The nature, timeline, and deliverables of the Services will be defined in writing in a proposal, statement of work, or similar document.

Acceptance: By signing the proposal, paying an invoice, or otherwise authorising work to begin, you accept the terms of the engagement.

Changes to scope: Any changes or additions to the agreed scope must be documented and may require revised fees or timelines.

Fees, invoicing, and payment

Fees: Fees for Services will be clearly outlined in the proposal or invoice. Unless otherwise agreed, fees are exclusive of applicable taxes.

Payment terms: Payment is due within the timeframe stated on the invoice. Late payments may incur interest or suspension of Services.

Cancellations or postponements: If you cancel or postpone Services, VisAbility may charge for work already completed, non-recoverable costs, or agreed cancellation fees.

Client responsibilities

Access and cooperation: Clients are responsible for providing timely access to websites, CMS platforms, analytics accounts, and any other assets required to deliver the Services.

Accuracy of information: Clients are responsible for ensuring that all information provided to VisAbility is accurate and up to date. VisAbility is not liable for outcomes resulting from incomplete or inaccurate client-supplied information.

Implementation: Where VisAbility provides recommendations rather than direct implementation, the Client is responsible for acting on those recommendations in a timely manner.

Intellectual property

Ownership: All methodologies, frameworks, processes, and proprietary systems used by VisAbility remain the intellectual property of VisAbility.

Deliverables: All content, reports, schema markup, and optimised materials created specifically for the Client become the Client's property upon full payment of fees.

Client materials: Any content, data, or assets supplied by the Client remain the Client's intellectual property. VisAbility will not use Client materials for any purpose beyond delivering the agreed Services.

Confidentiality

Mutual confidentiality: Both parties agree to protect confidential or sensitive information disclosed during the engagement.

Exceptions: Confidentiality obligations do not apply to information that is public, already known, independently developed, or required to be disclosed by law.

Case studies and results: VisAbility may reference client results in anonymised or agreed form for marketing and thought leadership purposes, unless otherwise agreed in writing.

Privacy and data protection

Personal data: VisAbility will handle personal data in accordance with applicable data protection laws.

Data use: We collect only the data necessary to deliver the Services and will not share personal data with third parties without permission, unless required by law.

No guarantee of results

AI platforms including ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews are independently operated third-party services. VisAbility does not control their algorithms, outputs, or citation behaviour.

While our strategies are designed to improve the likelihood of AI citation and visibility, we do not guarantee specific citation rates, share-of-voice outcomes, or AI-referred traffic volumes. Results will vary based on industry, competition, content quality, and platform behaviour.

Limitation of liability

Exclusions: VisAbility is not liable for indirect, incidental, or consequential damages arising from the Services or changes in AI platform behaviour.

Liability cap: VisAbility's total liability is limited to the fees paid by the Client for the specific engagement giving rise to the claim.

Termination

Either party may terminate the engagement with written notice, subject to any notice period or cancellation terms set out in the proposal. Work completed up to the date of termination will be invoiced.

Changes to services

VisAbility reserves the right to adjust timelines, personnel, formats, or delivery methods where necessary. Any significant changes will be communicated promptly and agreed with the Client before proceeding.

Governing law

These Terms and Conditions are governed by the laws of [Insert Jurisdiction], and any disputes will be resolved exclusively in the courts of that jurisdiction.

Entire agreement

These Terms and Conditions, together with the proposal or statement of work, constitute the entire agreement between the parties and supersede all prior discussions or understandings.