Case study

Case study

Winning against giants in AI search

Winning against giants in AI search

Learn about our work with logistics company, Mastermail.

Learn about our work with logistics company, Mastermail.

A person in a blue shirt stands at a counter with blue boxes and items, engaged in a task.
A person in a blue shirt stands at a counter with blue boxes and items, engaged in a task.

Client

Mastermail

Client

Mastermail

Industry

Logistics

Industry

Logistics

Timeline

120 Days

Timeline

120 Days

Challenge

Big players dominated every AI recommendation

  • Mastermail had superior service and lower costs but zero AI visibility

  • Prospects asking AI for logistics solutions never discovered mid-sized alternatives

  • Content focused on general capabilities, not the pain points AI users searched for

Challenge

Big players dominated every AI recommendation

  • Mastermail had superior service and lower costs but zero AI visibility

  • Prospects asking AI for logistics solutions never discovered mid-sized alternatives

  • Content focused on general capabilities, not the pain points AI users searched for

Challenge

Solution

Targeted the exact queries their buyers asked AI tools.

  • Identified high-intent logistics questions (last-mile delivery, cost optimization, regional coverage) that bigger players didn't address

  • Built targeted guides answering "how to reduce shipping costs" and "best logistics provider for [industry]" queries

  • Implemented schema markup highlighting pricing transparency and regional expertise

  • Created comparison content positioning Mastermail against giants on service quality and responsiveness

Solution

Targeted the exact queries their buyers asked AI tools.

  • Identified high-intent logistics questions (last-mile delivery, cost optimization, regional coverage) that bigger players didn't address

  • Built targeted guides answering "how to reduce shipping costs" and "best logistics provider for [industry]" queries

  • Implemented schema markup highlighting pricing transparency and regional expertise

  • Created comparison content positioning Mastermail against giants on service quality and responsiveness

Solution

AI Citations

0+

0+

AI Citations

0+

0+

Share-of-voice

+0%

+0%

Share-of-voice

+0%

+0%

AI-Referred Leads

0.0x

0.0x

AI-Referred Leads

0.0x

0.0x

Ready to win business with AI Search?

Get in touch so we can get started today.

Ready to win business with AI Search?

Get in touch so we can get started today.

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